Mar 9 2010
Kenneth Cole Productions, Inc. (NYSE:KCP), the New York-based fashion house, and the Marcolin Group, a leader in the eyewear industry, announce the advance renewal of their licensing agreement for production and distribution of prescription frames and sunglasses under the Kenneth Cole New York and Kenneth Cole Reaction labels through 2014.
The terms and conditions are in line with those included in the current agreement that was due to expire on December 31, 2011.
The collaboration with Kenneth Cole Productions represents one of the many long-term partnerships of the Marcolin Group. The first licensing agreement with the Company was for the production and distribution of sunglasses through department, specialty and retail stores in the United States in 2003. In October 2004, a new licensing agreement was signed for the production and distribution in the U.S. optical channel of both prescription frames and sunglasses. At the end of 2005, the parties extended the agreements for distribution on a worldwide basis.
Maurizio Marcolin, the Group’s Style and Licensing CEO, stated: “We are extremely pleased to further extend this partnership. It gives us the opportunity to offer globally the eyewear collection of one of America's most well-known designers.”
Jill Granoff, Chief Executive Officer of Kenneth Cole Productions, said, “Marcolin is a leader in the luxury eyewear market and a terrific partner. We look forward to continuing our long-term relationship and working together to realize the full potential of the Kenneth Cole sunglass and optical categories, which are an integral part of our lifestyle offering for men and women.”