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NIVS Receives Order for LCD TVs at 2010 CES Show

NIVS IntelliMedia Technology Group, Inc., ("NIVS" or the "Company") (NYSE Amex: NIV), a consumer electronics company that designs, manufactures and sells intelligent audio and visual products, today announced that the Company introduced and accepted orders for its LCD and home theater systems at the 2010 Consumer Electronics Show (CES) jointly with Edward Service Group, held in Las Vegas, in January.

5000 LCD TVs and 1000 home theater products were sold to a Canadian distributor at the CES for delivery in February. The Company intends to continue its push its NIVS branded products into the North American market through a steady introduction of a fuller suite of its product line.

In additional developments, the Company engaged the services of Edward Service Group (ESG), a California company, as its agent responsible for sales, after-market support and repair services on behalf of NIVS for certain of the Company's product lines to be sold in North America

Mr. Tianfu Li, Chairman and CEO of NIVS, added: "We're excited to establish the NIVS brand in the North American market and are enthusiastic by the initial response to both our LCD TV and home theater systems. Through our new relationship with Edward Service Group we're confident that both sales and customer service needs will be fulfilled to our satisfaction."

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