Dec 23 2009
Fairchild Semiconductor’s (NYSE: FCS) Global Power ResourceSM Centers (GPRCs), located in Shenzhen, Shanghai and Taipei, have further enhanced their reputation as a valuable resource for system design engineers around the world by announcing the development of a number of innovative, energy-efficient solutions. These solutions target a wide range of applications and markets including the rapidly emerging LED, netbook and PC power segments.
Each of these design centers collaborate with local customers to provide innovative design solutions for targeted end applications. The Shenzhen center developed solutions targeting LED-backlight LCD TVs by leveraging existing Fairchild ICs and tailoring system solutions to meet the customers’ specific requirements. The Shanghai center is focused on LED lighting and has developed solutions ranging from 2-3W to 1000W for use in home, outdoor and automotive applications. The GPRC engineering team in Taipei targets the rapidly expanding, high-efficiency Green netbook and notebook markets, developing solutions that significantly lower standby power in these devices. This team has also been working with customers to enable PC power with 85 percent efficiency and is currently exploring solutions that will address the forthcoming 90+ standard.
“Fairchild has six GPRCs around the world and half of them are based in Greater China, which clearly underlines our commitment to this market,” commented Benjamin Tan, Fairchild’s regional vice president of Sales and Marketing, China and South East Asia on the ongoing success of the centers. “We continue to listen to and work closely with our customers, as they power China’s relentless drive towards becoming a global powerhouse for new product development. We do this by providing them with direct access to Fairchild’s system design experts through our GPRCs.”
Fairchild's customers in Greater China include some of the world’s leading manufacturers of LCD TVs, computing power units and LED lighting solutions. In addition to the GPRCs, Fairchild offers further support for its customers in Greater China through four joint lab operations, three IC design labs in Shanghai, Beijing and Taipei and 14 sales sites across the region. The joint labs are mainly focused on display and home appliance applications and operate in conjunction with leading manufacturers:
As the world’s leading global supplier of high performance products that enable energy efficiency Fairchild works closely with a significant number of customers in China and around the world, in a wide range of applications. The company shares its accumulated experience and knowledge with its global engineering design team and this is continuously fed back into new products. By leveraging its deep expertise in power semiconductor technology, Fairchild’s Greater China GPRCs have played a significant role in enabling the company to develop energy-efficient solutions that address government and consumer led demand for ‘greener’ electronic devices and appliances.
“At Fairchild, nothing is more important to us than empowering design engineers. That’s why we take a ‘customer centric approach’ to everything we do,” conclude Tan. “The practical, energy-efficient solutions that have been developed in our GPRCs by our Field Application Engineers (FAEs), working closely with our customers, validates our approach and brings tangible benefits to our customers, consumers and the environment.”