Dec 8 2009
Carrera, one of the most recognized sunglass and sport eyewear brands in the world from Safilo Group, is excited to announce the inclusion of its "PANAMERIKA 1" model in 12-time Grammy-winning singer/songwriter/producer Alicia Keys' new music video for "Try Sleeping With A Broken Heart," off her new album The Element Of Freedom, being released on MBK Entertainment/J Records December 15th.
"Try Sleeping With A Broken Heart" showcases Keys' new artistic vision of independence and self-inspiration, which are themes found on The Element Of Freedom. The graphic novel influenced video finds Keys as a superhero whose greatest gift is also her heart's worst enemy.
The Carrera sunglass model "PANAMERIKA 1," one of the unmistakable '80s retro styles in the brand's recently relaunched vintage collection, adorns Alicia Keys during the video. With the narrative set against a modern-day landscape, the contemporary and stylish eyewear enhances Keys' confident performance.
The Carrera vintage collection features new fashion sunglass styles that resonate with young and stylish trendsetters around the world. Customized with iconic retro detailing, the new models from Carrera have achieved cult status and make a bold fashion statement.
The highly unique and recognizable metal teardrop shape of the "PANAMERIKA 1" sunglasses are inspired by an '80s style and, with their teardrop-shaped metal frame, are real attention-grabbers.