Jul 20 2007
Advanced Photonix, Inc has announced that it has reached an agreement with Digi-Key Corporation to act as a world-wide distributor for the Optosolutions standard product line.
In making the announcement, Adam Tabakian, Director of Sales for API's Optosolutions Product Platform, stated, "We are pleased to have the opportunity to utilize Digi-Key as a distributor for our standard product line. We expect this channel to complement our existing marketing segments, and increase sales through broader distribution around the world. Also, we believe that our direct link to Digi-Key's web site will provide convenient e-commerce transactions as customers coming to our web site may now order directly through Digi-Key with a simple click of a button."
"Our partnership with Digi-Key represents an opportunity for Advanced Photonix to increase sales to a variety of different business segments through Digi-Key's established electronic distribution via the internet, and also through their traditional catalog business. We look forward to this opportunity to partner with a leader in the world-wide distribution of electronic components," said Chip Forrest, General Manager of API's Optosolutions Products Platform.