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Natural Wakeup with New Philips Wake-up Light Alarm Clock

Waking up with light improves energy level, sleep patterns and mood

Don't dread the time change this fall; embrace the mornings and wake up more naturally with the new Philips Wake-up Light alarm clock. An estimated 3.3 million Canadians have problems going to sleep or staying asleep, and with the days getting shorter and less natural light in the fall and winter months it becomes increasingly difficult to wake up feeling energetic and refreshed.

Studies have shown that light plays a crucial role in waking up more naturally which can increase energy and improve overall mood. Recognizing the need for a better way to start the day, Philips has launched the Wake-up Light - an innovative new product that simulates a natural sunrise providing a more pleasant wake up experience no matter what time of year.

"Many people consider 'sleep problems' as only affecting sleep itself. However, the strategies used for waking up may also play a key role in your overall sleep cycle," says Dr. James MacFarlane, Director of Education at the Toronto Sleep Institute and board member at the Canadian Sleep Society. "Waking up more peacefully and naturally with light can help you feel less stressed and less groggy, especially at the start of your day. Ensuring you have a consistent wake up time also improves your chance of better sleep the following night."

For most of us, the annoying buzz of a traditional alarm clock is an all-too-familiar sound which gets our blood pressure racing and can even induce stress. The Philips Wake-up Light is a great alternative way to wake up and establish a more natural sleep routine. Simulating a natural sunrise, the unit gradually starts to illuminate 30 minutes before your desired wake up time, preparing the body to wake up feeling well-rested. At the end of the 30-minute period, there is the option of four natural sounds including chirping birds, a gentle ringing, jungle drums or soft chimes. An additional option for FM radio is also available.

In addition to the sunrise simulator, the Wake-Up Light also features a dusk simulator that can be incorporated into a nighttime routine to help prepare for sleep. Similar to the waking up function, the dusk simulator slowing decreases the amount of light over a 30 minute period, offering a more natural, relaxing way to fall asleep.

The Philips Wake-Up Light is available at retailers across Canada for a suggested price of $189.99.

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