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PENTAX Imaging Adds Three New Models to its Compact Digital Camera Line

PENTAX Imaging Company announced three new compact digital cameras. Most unique is the slim and stylish PENTAX Optio I-10 with a design inspired by the classic look of film SLR cameras. The new Optio features a flash unit and speaker in the upper mid-section of the SLR-shaped body while the camera’s front panel is embellished with high quality leatherette texture and the classic PENTAX logo placed front and center.

The Optio I-10 features a wide angle, 5X optical zoom lens (28mm-140mm equivalent), a 12.1 megapixel high resolution CCD sensor, a 2.7 inch widescreen LCD, and HD video capture at 720p and 30 FPS. For optimal image capture, the camera features a mechanical sensor shift Shake Reduction system for blur-free images as well as Smile Capture, Blink Detection and improved Face Detection that spots up to 32 faces including dogs and cats. The Optio I-10 is remote control compatible (sold separately) and will ship in February 2010 in a choice of Classic Black and Pearl White for $299.95 USD.

PENTAX also announced the Optio H90 digital camera with a clean, contemporary design that was developed with the concept of “functional beauty” in mind. The fashionable and affordable Optio H90 offers a full assortment of features to capture a variety of subjects and scenes. This first model in the new Optio H line features a wide angle 5X optical zoom lens (28mm-140mm equivalent), a 12.1 megapixel high resolution CCD sensor, and widescreen HD video capture at 720p and 30 FPS. Improved Pixel Track Shake Reduction technology captures blur-free images and the Face Detection, Smile Capture, and Blink Detection functions help users create better portraits. The Optio H90 will ship in February 2010 in a choice of Orange-Silver, Matte Black and Ceramic White for $179.95.

Both the PENTAX Optio I-10 and Optio H90 offer Eye-Fi connectivity capability for use with Eye-Fi wireless memory cards.

Finally, the latest model in the affordable Optio E series is the PENTAX Optio E90. Priced at just $99.95 USD, the Optio E90 features a 10 megapixel CCD, a 3X wide angle zoom (32mm-96mm equivalent) and a large 2.7 inch LCD housed in a luxurious rubber coated body for a sure grip. The Optio E90’s travel-friendly design with AA battery compatibility features an Auto Picture mode that selects the best shooting settings for the scene, and a high 6400 ISO that freezes subject movement in Digital SR (Shake Reduction) mode. The Optio E90 features an intelligent ergonomic design with a sure grip and an easy menu that makes the E series a popular choice. Available in Black and Wine Red, the Optio E90 will ship in February 2010.

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